Facebook Proposes Revisions to Privacy Policy, Hints at More Location
Features: http://bit.ly/bt75rA
Sent from my iPhone
Facebook overtook Google to become America's most visited website.
Accounting for 7.1% and 7.0% respectively.
Sent from my iPhone
I thought you would find this interesting:
Marketing on "ROIDs" Part 3: Organizational Leadership - http://blogs.hbr.org/cs/2010/03/marketing_on_roids_part_3_orga.html
Shared from HBR Today, an iPhone app made with www.AppMakr.com
Marketing on "ROIDs" Part 3: Organizational Leadership - http://blogs.hbr.org/cs/2010/03/marketing_on_roids_part_3_orga.html
Shared from HBR Today, an iPhone app made with www.AppMakr.com
Sent from my iPhone
I thought you would find this interesting:
User-Centered Innovation Is Not Sustainable - http://blogs.hbr.org/cs/2010/03/user-centered_innovation_is_no.html
Shared from HBR Today, an iPhone app made with www.AppMakr.com
User-Centered Innovation Is Not Sustainable - http://blogs.hbr.org/cs/2010/03/user-centered_innovation_is_no.html
Shared from HBR Today, an iPhone app made with www.AppMakr.com
Sent from my iPhone
Our Social Media Obsession by the Numbers [STATS]: http://bit.ly/bdYHsD
J. Patrick Bewley
jpbewley@post.harvard.edu
+1(501)-205-4066
Facebook and Twitter Making a Major Impact on Purchase Decisions
[STATS]: http://bit.ly/ctk1Uu
J. Patrick Bewley
jpbewley@post.harvard.edu
+1(501)-205-4066
Facebook and Twitter Making a Major Impact on Purchase Decisions
[STATS]: http://bit.ly/ctk1Uu
J. Patrick Bewley
jpbewley@post.harvard.edu
+1(501)-205-4066
I thought you would find this interesting:
Five Unsolved Problems Social Media Could Fix - http://blogs.hbr.org/cs/2010/03/five_unsolved_problems_social.html
Shared from HBR Today, an iPhone app made with www.AppMakr.com
Five Unsolved Problems Social Media Could Fix - http://blogs.hbr.org/cs/2010/03/five_unsolved_problems_social.html
Shared from HBR Today, an iPhone app made with www.AppMakr.com
I thought you would find this interesting:
Keep Small Bites from Killing Big Innovations - http://blogs.hbr.org/cs/2010/03/keeping_small_bites_from_killi.html
Shared from HBR Today, an iPhone app made with www.AppMakr.com
Keep Small Bites from Killing Big Innovations - http://blogs.hbr.org/cs/2010/03/keeping_small_bites_from_killi.html
Shared from HBR Today, an iPhone app made with www.AppMakr.com
Are all mobile devices starting to look the same? Does this mean that differentiation will be at the app level? Hmmm....
Both Google and Yahoo now offer services... both called "BUZZ"
http://www.google.com/buzz
http://buzz.yahoo.com/
Registrations Open for the Atlanta, GA Integrated Marketing Summit (IMS)
March 30th at the Omni Hotel CNN Center.
Integrated Marketing Summit (IMS) 2010
IMS Mission: Help marketing and sales professionals Drive Revenue Rapidly.
About IMS: IMS is the signature summit for marketing and sales professionals in both B-to-B and B-to-C markets throughout the U.S. IMS provides actionable insights, expertise and cutting-edge information in a convenient, affordable one-day educational format. And the best continues, with next-day, hands.-on workshops presented by leading practitioners.
About IMS Participants: IMS participants are more than attendees – they are part of an interactive and ongoing community. IMS participants are knowledgeable marketing and sales professionals and practitioners who want to go to the next level of their integrated marketing and sales efforts. They represent a broad spectrum of practitioners and companies, including:
· Corporate marketing and sales professionals
· Advertising agency senior executive, creative, interactive and account management professionals
· Specialized providers of integrated sales and marketing services, such as sales training, direct mail, marketing software and others.
About IMS Content: IMS invites over 30 speakers from around the world to cover up to 17 content-rich and diverse programs, including keynote speakers, interactive presentations, and panel discussions. IMS fosters that community through face-to-face interaction with nationally recognized experts, thought leaders and practitioners across the integrated sales and marketing spectrum.
About IMS Next-Day Workshops: IMS offers optional half day, hands on, workshops for participants who want a “deep dive” immersion and expert advice in the hottest areas of marketing and sales, such as Social Media. Search Engine Marketing, Search Engine Optimization, Email Marketing, Multi-Channel Marketing and Sales Lead Management. IMS Workshops include analysis of best practices and how participants can apply these practices successfully to their unique business situations to drive revenue rapidly. Workshop offerings vary by city and are based on limited seating available on a first come, first serve basis. Details on specific workshops in specific cities are available by visiting the agenda page and clicking on the city of your choice.
IMS Event Registration: $ 249.00 (Includes all sessions and keynotes, continental breakfast, lunch, breaks and Happy Hour/Networking)
Early Bird Discounts: Make sure to register early for an IMS event near you.
Affiliate Sponsor Discounts: If you are a member of a local marketing organization i.e. the DMA, AMA, BMA, PRSA, IABC, Ad Club make sure to ask for your discount code. If your organization is not an affiliate member, urge them to sign up today! (It's free to join our affiliate sponsor program)
Affiliate Sponsor Discounts: If you are a member of a local marketing organization i.e. the DMA, AMA, BMA, PRSA, IABC, Ad Club make sure to ask for your discount code. If your organization is not an affiliate member, urge them to sign up today! (It's free to join our affiliate sponsor program)
Next-Day IMS Workshops (Optional) $ 199.00
Register for both the IMS Event and a IMS Workshop and Save up to $80!
I'm giving away free stuff: Media Mix Optimization study of the impact of either social media or mobile marketing on sales
3/05/2010
0
comments
•The Offer: A Complimentary mini Media Mix Optimization (MMO) study of the impact of either social media marketing or mobile marketing on sales
•Client Deliverable/Benefits:
–Quantitative study of the impact of the emerging channel on sales
•Total sales attributable to channel
•Marginal Channel ROIs: value of next marketing dollar spent
–Recommendations on total channel spend for that emerging channel versus other established channels
•Client Requirements:
–1 to 3 years of campaign data by channel
–Sales transaction data for same time period
–Competitor spend/campaign data and sales data for period
•Limitations on Complimentary Offer:
–Client will only see details on mobile or social channel
–We will provide summarized recommendations on impact of mobile channel on other channels
–Client will be able to subscribe to full MMO process and data analysis will already be complete
–We will select only one client for this complementary offer from the inquires we receive
–Please submit your request to participate in the study before 4/2/2010
–The selection of a suitable participant will be at my full discretion. Without a suitable participant, I reserve all rights to cancel the study.
Click to Watch Video: Media Mix Optimization - Global Performance Marketing Series NYC
3/04/2010
0
comments
Click to watch the Global Marketing Performance Series on Media Mix Optimization rebroadcast from Hellen Mills Theater in NYC.
You'll learn:
- How to recognize and segment your most profitable customers and prospects
- How to break through the multichannel noise and reach your ideal customer
- How to forecast your marketing effectiveness across channels
Tim Suther is Acxiom’s Senior Vice President of Multichannel Marketing Services. Seeking to optimize customer value at every interaction, his team oversees 1,000 marketing databases, and designs and executes 250,000 campaigns annually on behalf of clients around the world. A frequent speaker, he is also co-chair of DMA’s iDirect Leadership Committee, an industry coalition to develop the power of multichannel direct marketing for advertisers and consumers in the digital age.
Dave Frankland is Principle Analyst with Forrester Research and serves customer intelligence professionals. His research agenda focuses on marketing services, database marketing, and customer intelligence. Dave helps companies better leverage customer data to improve marketing and business performance. Prior to joining Forrester, Dave was vice president of corporate communications at DoubleClick, where he managed communications for the company's digital marketing, email marketing, Abacus, and enterprise marketing solutions business units.
JP Bewley serves as vice president for Acxiom’s Consulting Practice for Multichannel Marketing Strategy. JP helps organizations integrate online and offline marketing silos by bringing channels together while incorporating analytics and customer preference into the strategy.
Subject: New voicemail from (888) 237-8289 at 3:55 PM
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