Join Us in San Francisco October 10th for a discussion on Social Media @ DMA2010

Today’s Media Mix Optimization
Now that we’ve reviewed all elements of the social marketing mix, the big challenge for today’s marketer is how do we optimize these new channels and mediums at our disposal?

On the list of top concerns that keep Senior Marketers up at night are the following questions:

• How much money should I spend on social media, mobile marketing and other emerging channels?
• How can I combine the best leveraged emerging and traditional channels to gain the most out of my media spend?
• How can I find and grow my most profitable customers?

Learn the secrets from JP Bewley and Chuck Shaw of how smart CMO’s are effectively addressing these critical issues through the use of cutting edge Media Mix Optimization solutions.

Best Practice Leaders:
JP Bewley
VP-Multichannel Business Consulting
Acxiom Corporation

Chuck Shaw
Senior Vice President of Client Services
MediaWhiz

Join Acxiom for the Inaugural Analytics Summit on October 27 in Chicago

Join Acxiom for the Inaugural Analytics Summit Dear Brad, What's the real secret to profitability and market share? It's being able to predict what your customers will do and when they will do it. That can't happen by looking at past customer behavior - you have to anticipate with a high degree of certainty so you can make fearless marketing decisions. Join us as a special guest for the inaugural Acxiom Analytics Summit. Together we'll look at emerging trends in analytics, discuss who's leading the way and reveal how you can take advantage of it all to crank up your ROI.    Plus you can get in some professional networking and relationship building. We look forward to seeing you on October 27!  ACXIOM ANALYTICS SUMMIT Hilton Chicago - Lake Michigan Room, 720 South Michigan Avenue, Chicago, IL 60605 CLICK HERE to RSVP or call us at 1.888.3ACXIOM. To learn more, click here.  Also, we are pleased to offer you an opportunity to save $405 on Forrester Consumer Forum.* Just mention promo code CFXACX when registering for the Consumer Forum. *From regular, non-client rate. Discounts cannot be combined.